Vine marketing: Daft Punk own the viral marketing space right now leading to the public release of their next album. In this case Vine used as a song list. Other example: the Collaborators on Youtube.
Via Fred.
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Vine marketing: Daft Punk own the viral marketing space right now leading to the public release of their next album. In this case Vine used as a song list. Other example: the Collaborators on Youtube.
Via Fred.
Launch marketing: @CreativeMarket’s take on a viral invite page. Offering real value/money.
If you’re interested in launch tactics, you might want to read my article on Smashing Magazine.
Increase spread: offer something popular for life. Further rewarding people for sharing certainly helps getting the news out.
The Soundcloud Situation Room. This image appeared online shortly after the Osama Situation Room picture. That’s how Soundcloud reacted to a short outage of their service that day.
(Source: soundcloud)
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