Email survey: here’s an example of a well done customer satisfaction survey via Signal vs. Noise.
Your CD has been gently taken from our CD Baby shelves with sterilized contamination-free gloves and placed onto a satin pillow.
A team of 50 employees inspected your CD and polished it to make sure it was in the best possible condition before mailing.
Our packing specialist from Japan lit a candle and a hush fell over the crowd as he put your CD into the finest gold-lined box that money can buy.
We all had a wonderful celebration afterwards and the whole party marched down the street to the post office where the entire town of Portland waved “Bon Voyage!” to your package, on its way to you, in our private CD Baby jet on this day, Friday, June 6th.
I hope you had a wonderful time shopping at CD Baby. We sure did. Your picture is on our wall as “Customer of the Year”. We’re all exhausted but can’t wait for you to come back to CDBABY.COM!!
Via Tim Ferriss.
About newsletters: signing up for launch emails does not necessarily mean YES to subsequent newsletter emails. ResourceGuru gets it.
Summary: @Jolicloud sends a summary of what happened on your account when you haven’t logged in for a week.
Personal note: @Hyperink’s sign up email. You can email Stephen or call him right up if you have questions or problems or feedback of any other sort.
P.S. You might want to read “It’s the CEO’s job to email the first 1000 signups”.
Marketing is not a department; it’s the sum total of everything you do- 37Signals
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