Emotional design: Another great story from the 37Signals blog.
My little cousin decided to dress up as Woody from Toy Story for Halloween this year. After finding the perfect version of that costume from the Disney Store, his mom had it shipped to the office since we didn’t know exactly what time it would arrive in the day. When it got here, the words “Love – Andy” was written in marker on the outside by someone from the Disney Store team.
Andy - if you haven’t seen the movies - is the
main cowboy character the little kid.